The idea behind Freshed Designs a design agency was to create an environment where people can get designs that are refreshing. I created a hand-lettered logo, menu design, and shirts to make the brand intriguing and playful. The logo needed to be versatile; it would be printed on shirts, hats, along with being utilized on the web. I created a design that could be mixed and matched and made sure the custom type would be bold enough to stand alone. My goal was to create a brand that was simplistic and timeless.